EVP & Employer
Branding
Crafting compelling talent attraction strategies that position your business as an employer of choice.
How it works
Successful hiring starts long before the interview. It begins with the story you tell.
A strong Employer Value Proposition (EVP) and an authentic employer brand attract, engage and retain the people who power your business.
Our EVP & Employer Branding service helps you stand out in a competitive market, amplifying your ability to connect with top talent.
Whether you are a fast growing scale-up or an established enterprise, we will ensure your brand resonates with the people you want to hire and the culture you want to build.
What’s included?
Candidate packs
Custom-designed packs that showcase your culture, benefits and career opportunities clearly and creatively.
‘Work for us’ videos
Authentic, high-impact videos that bring your people, culture, and purpose to life, helping candidates picture themselves in your team.
Careers page development
A dedicated, tech-focused careers page that showcases your EVP and is built to convert interest into applications.
Content strategy & creation
From social media and video to website copy and branded collateral, we create content that amplifies your story and builds lasting engagement.
Our approach
Employer brand audit
A deep dive into your current employer brand, with insights tailored to attract technology and digital talent.
Discovery workshops
Interactive sessions designed to uncover authentic insights about your culture, values, and employer brand ambitions.
EVP development
We help you craft a clear and compelling EVP narrative that defines why great people should choose to work with you.
Strategic campaigns
Creative, targeted campaigns built to engage your ideal candidate audience and strengthen your presence in the tech talent market.
Work that works
See how we help clients bring their employer brands to life through authentic, candidate-focused content.
Our case studies
Accelerating Digital Transformation at Ann Summers
Through expert hiring and employer brand activation, Revoco helped Ann Summers build the tech capability to power its digital journey.
Accelerating River Island’s Tech Transformation
Combining strategic employer branding, embedded hiring and MSP delivery to help River Island scale its tech capability and transform at speed.
Executive Search for a High-Impact CTO
Delivering a strategic CTO hire for Human Made Machine through targeted executive search and a partnership built on precision and trust.Have a question?
An EVP defines what makes your organisation a great place to work. It’s the unique mix of rewards, culture, values and opportunities that employees experience and candidates are drawn to. A strong EVP captures your purpose and personality, helping you attract, engage and retain the right people.
Your EVP should live through every part of your candidate and employee experience. That means weaving it into your careers site, social content, job descriptions and onboarding. At Revoco, we help our clients express their EVP through compelling messaging, storytelling, and creative campaigns that resonate with their target talent market.
Employer branding is how you communicate what it’s like to work for your business. It combines your EVP, visual identity and tone of voice to create a consistent message across all channels. A strong employer brand tells your story authentically, helping candidates see themselves as part of your culture before they even apply.
A powerful employer brand gives you a competitive edge in a crowded market. It helps you attract top talent faster, reduce hiring costs and improve retention. Beyond recruitment, it shapes how your people feel about your organisation, building advocacy and loyalty that strengthens your wider brand reputation.
Your EVP is the what - the substance of what you offer as an employer.
Employer branding is the how - the way you communicate that story to the world. A great brand brings your EVP to life, making it visible, engaging and authentic to the people you want to hire.
Strictly speaking, no.
You can still hire without a defined employer brand. But it will likely take longer, cost more and deliver less consistent results.
A strong employer brand makes every stage of hiring more efficient. It helps attract better candidates faster, improves engagement and reduces reliance on paid advertising or agencies. In short, it’s not essential, but it is one of the smartest investments you can make to improve hiring performance and reduce costs over time.